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SEO Sorcery


Product picture SEO Sorcery

0.99 USD

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In SEO Sorcery, we will look at what Search Engine
Optimization (SEO) is, and the ways in which it can be
used. Through this book, we will provide you with the
basics on using Search Engine Optimization in order to
improve traffic flow to your site.
By many people, SEO is considered to be a part of
search engine marketing. It is often used when people
are describing a process for improving the amount of
traffic that goes to a website from various different
search engines. Many site owners will engage in using
SEO in an attempt to obtain qualified visitors to their
site. The quality of these visitors will often be
measured by what specific keywords they are using in
order to reach the desired result they want, such as
making a purchase, or it could just viewing or
downloading a particular page on that site. It may be
that the visitor just requests some further
information, or they sign up to a newsletter.
Search Engine Optimization is a marketing strategy
which can often generate a good return for the site.
But what must be remembered is that search engines are
not actually paid for the traffic they send to a site
from a natural (organic) search. Plus, they will
regularly change the algorithms that they use for these
searches to be carried in an effort to improve the
results for people using their search engine. In fact,
there is no guarantee that using this system is
successful in either the long or short term for any
website. Because of this, SEO is often compared to
traditional forms of PR (Public Relations), while PPC
(Pay per Click) advertising is more closely associated
with traditional forms of advertising.






Contents Of Seo Sorcery

Introduction
Chapter 1 Why Use SEO
Chapter 2 What is the Basic Link Structure within a
Site
Chapter 3 Effective Use of Keywords for SEO
Chapter 4 How to Determine the Keyword
Selection for Your Site
Chapter 5 What is Search Engine Friendly Content
Chapter 6 How do Backlinks Help with SEO
Conclusion




Keywords: seo sorcery
File Size: 184 KBytes

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